Local Buying Tips

WHERE DO HOME BUYERS BEGIN?

95% USE THE INTERNET – Of which 51% first find the home they buy online*

74% USE A MOBILE DEVICE OR TABLET – Of which 68% find theirs on a mobile app*

The internet is the FIRST PLACE to be present

And with OVER 3M VISITS PER MONTH, Century21.com will get your property noticed. 

KEY MARKET FACTORS

How long does it take to sell a property?  Some properties sell in a few days, others may take several months.  By recognizing some key factors that influence marketing a home, you can get significant control over market time. 

The proper balance of these factors will expedite your sale: 

LOCATION:  Location is the single greatest factor affecting value.  A neighborhood’s desirability is basic to a property’s fair market value.

COMPETITION:  Buyers compare your property against others in that neighborhood.  Buyers interpret value based on available properties on the market.

TIMING:  The real estate market may reflect a “buyers” or “sellers” market.  Market conditions cannot be manipulated.  Typically less than a 6 months inventory of homes for sale is considered a buyers market.  More than a 6 months inventory is considered a sellers market. 

CONDITION:  The property condition will affect price and the speed of sale.  Optimizing physical appearance and advance preparation for marketing maximizes value.  A pre-inspection by your realtor can help you decide what to do to prepare your home before listing it.

TERMS:  The more terms available, the larger the market, the quicker the sale and the higher price.  Terms structured to meet your objectives are important to successful marketing. 

PRICE:  If the property is not properly priced, a sale may be delayed or even prevented.  Reviewing the Comparative Market Analysis assists you in determining the best possible price. 

*2017 National Association of Realtors® Profile of Home Buyers and Sellers

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